Pandora Holiday | Immersive Concert Experience
Pandora wrapped up the year with an electrifying holiday celebration at Pier 36 in New York City, featuring Fall Out Boy, Panic! At The Disco, G-Eazy, and Cash Cash. The large-scale warehouse venue transformed into a dynamic, music-fueled winter wonderland, bringing fans an unforgettable night of live performances, exclusive activations, and immersive brand experiences. The event was livestreamed globally, allowing Pandora’s audience of over 78 million listeners to join in the festivities.
Stoelt Productions was at the forefront of production, crafting a visually striking environment that merged music, technology, and branding into a seamless experience. The custom-built stage, truss structures, and LED lighting amplified the high-energy atmosphere, while snowflake projections and neon Pandora branding created an immersive holiday aesthetic. Guests enjoyed T-Mobile’s interactive activations, a photo backdrop for social sharing, and light-up bars, all designed to enhance engagement and extend brand presence.
Pandora Holiday
CLIENT: Pandora
TYPE: Holiday Celebration + Live Concert Experience
LOCATION: Pier 36, New York City
ACTUALIZATION: Stoelt Productions transformed Pier 36 into a high-energy concert experience, incorporating custom truss installations, stage production, immersive lighting effects, and branded activations that brought the Pandora brand to life in a visually stunning way.
OUR ROLE:
Experience + Event Design
Custom Truss + Stage Production
Dynamic LED Lighting + Snowflake Projections
Neon Pandora Signage + Branded Elements
T-Mobile Interactive Activations
Photo Backdrop + Social Engagement Zones
Light-Up Bars + Lounge Areas
On-Site Event Execution + Management
