Jason Wu Beauty Masterclass Virtual Event
In support of the Jason Wu Beauty brand launch, Stoelt Productions partnered with Bespoke Beauty Brands to produce a virtual masterclass hosted at the Los Angeles showroom. This one-hour event featured celebrity makeup artist Ash K Holm leading a masterclass for beauty editors and influencers, while Jason Wu himself joined remotely from New York to introduce his new beauty line. The session concluded with a live Q&A, offering attendees a personal and interactive experience.
To maximize engagement and reach, Stoelt Productions implemented a hybrid-virtual model. Utilizing a studio in Los Angeles, the feeds from both Jason Wu in New York and the showroom were integrated via Zoom and streamed live to additional attendees. Custom graphics, seamless switching, and meticulous production ensured a polished and impactful presentation that exceeded attendance expectations.
Jason Wu Beauty Virtual Masterclass
CLIENT: Bespoke Beauty Brands (for Jason Wu Beauty)
TYPE: Hybrid-Virtual Event + Product Launch
LOCATION: Los Angeles Showroom + Remote Studio
ACTUALIZATION: A virtual masterclass featuring live makeup demonstrations, remote hosting, and a Q&A session for beauty editors and influencers, seamlessly connecting Jason Wu in New York with attendees worldwide.
OUR ROLE:
Event Concept + Set Design
Set Fabrication + Styling
Custom Digital Graphics + Assets
Technical Production (Cameras, Switching, Zoom Integration)
Live Streaming + Recording
COVID Compliance + Testing
