Pandora Indio Invasion | Coachella 2017
Returning for its fourth year, Pandora Indio Invasion took over the Cree Estate in Cathedral City for an exclusive poolside party on April 15, offering festival-goers the perfect midday retreat before heading to Coachella. Hosted by Pandora and T-Mobile, the high-energy event featured live DJ sets from Charli XCX and LPX, along with a vibrant atmosphere filled with immersive brand activations, festival-inspired decor, and interactive experiences. Guests enjoyed an abundance of giveaways, complimentary food and drinks, and plenty of ways to cool off, from pool inflatables to misting stations at check-in.
For 2017, Stoelt Productions introduced a refreshed look, featuring a custom co-branded living wall with a gilded cow head centerpiece, a sleek circular white bar with bold, saturated accent colors, and an expanded main stage with a custom DJ booth. New additions included a larger festival-inspired entrance, live screen printing, oversized games like cornhole and giant chess, and a flash mob performance that ended with performers jumping fully clothed into the pool. The electric atmosphere, immersive design, and high-energy entertainment made Pandora Indio Invasion one of the most memorable off-site Coachella experiences of the year.
Pandora Indio Invasion
CLIENT: Pandora, T-Mobile
TYPE: Coachella Weekend Kickoff Party + Brand Activation
LOCATION: Cree Estate, Cathedral City, CA
ACTUALIZATION: Stoelt Productions brought Pandora Indio Invasion to life with full-scale event production, including custom stage and DJ booth, high-impact branding installations, lighting and audiovisual design, and immersive guest experiences, crafting an unforgettable pre-Coachella celebration.
OUR ROLE:
Event Production + Project Management
Custom Stage, DJ Booth + Branded Decor
Lighting, Audiovisual + Environmental Design
Guest Experience + Immersive Activations
On-Site Logistics
