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Following a night of triumph at the 2008 Grammy Awards, where he was nominated for eight awards and won three, Kanye West hosted an extravagant after-party at The Lot in West Hollywood, sponsored by Y-3. The event was designed to be a high-energy, immersive experience, centered around a "Heaven"-themed aesthetic that fused luxury, music, and avant-garde production design. The venue was draped entirely in white, allowing blue lighting to take over the space, creating a dreamlike atmosphere. Custom-built trusses with gobos projected lighting effects onto the walls, while Kanye’s magazine covers adorned the space, celebrating his legacy. Sheer fabric swags hung from the ceiling while floating liquor display shelves and illuminated highboy cocktail tables enhanced the ethereal vibe.

The lounge was outfitted with white sofas and candlelit mood lighting, providing an intimate yet electric setting for guests. A dedicated poker lounge featuring Spades tables added an interactive element, while a DJ set the pulse of the night. Attendees entered through a custom step-and-repeat entry with a carpeted walkway, reinforcing the VIP experience. With an atmosphere of luxury and excitement, the party became a landmark post-Grammy celebration, seamlessly blending high-fashion aesthetics with cutting-edge event production. The result was a visually stunning and immersive experience, making it one of the most talked-about after-parties of the year.

 

Kanye West Grammy Party

CLIENT: Kanye West | Y-3

TYPE: Grammy After-Party + Celebrity Event

LOCATION: Los Angeles, CA.

ACTUALIZATION: Stoelt Productions transformed The Lot into a high-energy, ethereal event space, integrating lighting, custom furniture, fabric installations, and bold branding elements for an immersive guest experience.

OUR ROLE:

  • Experiential Concept + Design

  • Production + Fabrication Oversight

  • All-White Lounge Design + Custom Furniture

  • Truss System + Lighting + Gobo Projections

  • Sheer Fabric Ceiling Installations

  • Floating Liquor Display Shelves

  • Step-and-Repeat Entry + Carpeted Walkway

  • Spades Lounge + Poker Tables Setup

  • Magazine Cover Branding Integration

  • Event Execution + On-Site Management


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Beatriz Caraballo

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