Instagram Presents: The Fashion & Beauty Edition - Virtual Event
In celebration of Instagram’s new Digital Fashion and Beauty Zine, Stoelt Productions assisted Instagram in producing Instagram Presents: The Fashion & Beauty Edition, a hybrid-virtual event held at Be Electric Studios in Brooklyn, New York. The two-hour event featured an engaging discussion between Eva Chen, Instagram’s VP of Fashion & Shopping Partnerships, and Kristen Noel Crawley, founder of KNC Beauty. They explored the latest trends in fashion and beauty, from curated looks by influencers and designers to the evolving routines of skincare and beauty personalities. The event provided attendees with insights into Instagram’s role in shaping the industry while offering an interactive Q&A session for deeper engagement.
Employing Stoelt’s REMI remote studio in Los Angeles, the hybrid format ensured a seamless virtual experience. While the talent appeared live in New York, Stoelt Productions managed camera switching, custom graphics, and live-streaming from its LA hub. The studio setup featured sleek branded visuals, creating an immersive environment for both in-person and digital attendees. Beyond technical execution, Stoelt oversaw set design, remote integration, and full-scale production support, ensuring a polished and engaging experience. This innovative event format showcased Instagram’s ability to merge fashion, beauty, and digital storytelling in a way that resonated with a global audience.
Instagram Fashion & Beauty Virtual Event
CLIENT: Sun-ny Side Up (for Instagram)
TYPE: Hybrid Virtual Fashion & Beauty Event + Live Stream
LOCATION: Be Electric Studios, Brooklyn, NY
ACTUALIZATION: A two-hour hybrid event supporting Instagram’s Digital Fashion & Beauty Zine launch, featuring a live-streamed discussion with industry leaders on emerging trends and platform innovations.
OUR ROLE:
Event Design + Co-Production
Set Design + Fabrication
Remote Studio + Live Streaming
Graphic Design + Branding
Camera Switching + Zoom Integration
Talent Coordination
COVID Compliance
