M·A·C x Patrick Starrr Holiday Collection Launch
Kicking off the holiday season in dazzling style, M·A·C Cosmetics teamed up with Stoelt Productions to launch the M·A·C x Patrick Starrr holiday collection. The El Rey Theater in Los Angeles was transformed into a festive wonderland featuring over 50 disco balls, an 8-foot custom star, and over 10,000 faux diamonds, creating a visually stunning and immersive experience.
Guests were treated to a spectacular evening with performances by Patrick Starrr on a custom holographic stage, rotating body-painted glitter performers, and DJ Kalkutta spinning the tunes. The event culminated in a breathtaking moment as eight confetti cannons showered the audience with chrome glitter strips, leaving attendees in awe of this unforgettable holiday celebration.
M·A·C x Patrick Starrr Holiday Collection Launch
CLIENT: M·A·C Cosmetics
TYPE: Holiday Collection Launch + Experiential Activation
LOCATION: El Rey Theater, Los Angeles
ACTUALIZATION: A glamorous event celebrating the M·A·C x Patrick Starrr holiday collection with custom holographic decor, disco ball-filled visuals, and over-the-top festive elements.
OUR ROLE:
Floor Plans & Elevations
Engineering + Rigging
3D Renderings
Fabrication + Special Effects
Lighting Design + A/V
Signage Fabrication + Graphics
