M·A·C Cosmetics x Netflix Glow Masterclass
To celebrate the artistry of Netflix's Glow Season 2, M·A·C Cosmetics partnered with Stoelt Productions to produce a vibrant multi-city event series and masterclass experience. Hosted by Glow's lead makeup artist Lana Horochowski, the event featured an hour-long demonstration re-creating the iconic '80s glam look of Liberty Bell, a key wrestling persona from the series. Attendees sat in bleachers surrounding a life-sized boxing ring lined with hot pink ropes, setting the perfect stage for this retro-inspired beauty experience.
Held at Goya Studios in Los Angeles and at Highline Stages in New York, the events featured two boxing rings—one hot pink, one black—designed to emulate the bold, theatrical world of Glow. The immersive brand experience highlighted M·A·C Cosmetics' products and showcased the skillful artistry behind the wrestling drama's signature looks. From neon lighting to thematic decor, the setting transported guests into the glitzy, gritty world of '80s women's professional wrestling.
M·A·C Cosmetics Glow Masterclass
CLIENT: M·A·C Cosmetics
TYPE: Multi-City Masterclass + Thematic Brand Activation
LOCATION: Los Angeles & New York
ACTUALIZATION: A multi-city masterclass inspired by Glow Season 2, complete with immersive boxing ring installations, interactive demonstrations, and bold '80s aesthetics.
OUR ROLE:
Floor Plans & Elevations
Conceptual Sketches & 3D Renderings
Custom Fabrication of Boxing Rings
Set Design & Styling
Rigging, Lighting & Audio
AV Production Support
On-Site Coordination
